Kickoff hotel's online bookings by 84% with GMB optimization

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Rise Socially boosted online bookings & improved the reputation of 3 Star Hotel on GMB with optimization, replying to customer negative feedback, adding posts, and latest photos!

Objectives

The ultimate objective of our Hotel client was to protect, monitor, repair, and manage their brand among existing and potential customers in the online space.

They wanted to safeguard their online brand with peace of mind and the freedom to concentrate on the actual goal of their hotel business - attracting more customers and enhancing sales.

Google My Business

Platform

Local SEO Experts

Role

2

Team

4 Months

Project Duration
3 young people talking on rise socially

Did You Know!

49%
of consumers prefer at least a four-star rating before using the services.
97%
of consumers search online for local businesses.
5%
of Google My Business listing views results in a website click, call, or direction request.
Challenges
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01.

Competing with Surrounding GMB Hotels

As Google is the pinnacle of knowledge, customers can search wherever they want in the globe with just one click. That’s the core reason adding stress to the client for making it quite impossible to establish their distinctive online identities in the absence of GMB listings.

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02.

Lack of Images Optimization

Without a proper optimization strategy, it was becoming daunting for the client to maintain a balanced flow of revenue. Despite having an easy-to-use website, blurred and low-resolution images were ruining the client’s user experience.

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03.

Struggling with GMB Profile Ranking

Due to the low count of local citations and exclusion of primary keywords in GMB business name, the client’s hotel ranking was pretty low. Now, as all of these factors contribute to better business possibilities, we had to build a strong brand image to make it stand out.

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04.

Suffering from Negative Reputation

Reviews have a significant impact on the SERP and might raise the visibility of your local listing. As the client’s business lacked enough positive reviews, it necessitated the implementation of Google My Business for hotels to keep the competitors at bay and improve brand reputation.

Solutions
We Offered

young professionals clapping

Updated the entire hotel information by providing detailed notes on the features available, health and safety standards, location and accessibility, parking, and transport facilities along with room details.

Optimized the photos by adding fresh and original high-quality videos, and images, offering an overview of the property and their services to encourage bookings. Moreover, encouraged customers to leave back reviews of their stay experiences.

Replied properly to negative reviews & Implemented strategies to enhance Hotel Pack results on SERP. Also, focused on posting regular updates about available deals, discounts, events, and offers to attract prospective leads.

Our team Specializations

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Audience- Focused Customized Campaigns
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White-Hat SEO Practices
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Improve Local Reputation
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Customized Reporting
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Goal Focused Campaigns
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Experienced Teams
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Domain Experts
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On-Time Delivery

Worthy
Results

There has been a significant increase in the SERP rankings of the client’s hotel service with a rapid increase in the amount of direct and discovery searches. The client business now draws both residents and visitors because of its improved Google Search rating.

Before potential consumers ever step inside the business, a cycle of images and Google reviews provides them the opportunity to offer their first-hand impressions of the establishment. We also added consumer contact to the hotel's online presence as the customer service staff replies to each review, producing quantifiable outcomes.

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400%

Mobile Traffic Increased

84%

Online Hotel Bookings

60%

Local Presence & Visibility

Some Statistics

GMB search insights
GMB client insights
GMB photos insight data
local falcon visibility results

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Phrases of Praise

Author
Anderson Faria

CEO

Not only did the team help me attain my goals, they also made me understand the process well and helped me create a clear vision for my brand with the help of digital marketing capabilities.
Author
Nicole Lewis

Sales Manager

They helped me understand which activities will best serve best for my business and created a package of services that was well adjusted to my requirements. Their dedication and commitment to quality is really commendable.
Author
Tasha Baker

Director

I have had some bad experiences with agencies in the past but Rise Socially is actually different. Not only did they make realistic commitments, they also got the results that they promised in the given timeframe!
Author
Jonathan Javier

CEO

The technical SEO team has been really good and the traffic they helped me generate is amazing. Thanks to the staff for their continuous and phenomenal support even during the Covid-19 while the staff has been working from home.

Our Story in Stats

We hold our values dear to our hearts at Rise. After all, they’re the guiding principles that make us who we are.

5+

Years of Experience

15+

Qualified SEO Experts

100+

B2B and B2C Global clients

$5M

Media Spend Managed

Why choose us?

We have expertise in setting up Google business accounts, optimizing Google my Business pages, and managing Google My Business

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Cost Effective

It costs nothing to get started with GMB with us because it is a free company listing on one of the most popular internet search engines.

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Increase your Presence

With us, you can properly implement GMB to grow and comprehend the company in the manner you desire.

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Build Client relationships

Simply said, we strive to engage and improve relationships through the efficient administration of your Google My Business page.

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Boost Local SEO for Hotels

We can help you improve search engine rankings and make your business easier for local customers to locate via hotel SEO services.

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Review Control

We enable our clients to find out what others are saying about your brand and maintain contact with clients to strengthen bonds.

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